Culture

22 April 2021

“Sustainability”, a value to be treated intelligently in the brand strategy: KLM and Armata di Mare.

22/04/’21 – KLM and Armata di Mare renew their partnership starting from the exhibition held in Piazza Duomo in Milan last year 3 April and dedicated to […]
31 March 2021

Business development must now be digital, provided the process is correct and effective, not just innovative.

31/03/’21 – The market is increasingly digital, the year Covid with its restrictions has led many users to go digital and acquire almost without realizing it […]
30 March 2021

MENTORING, an important technique for growth and revitalization.

30/03/’21 – Corporate development, but also the professional one, they require method as well as skills, skills and resources. An internationalization program as well as a project of […]
26 February 2021

What does the consultancy for the development of the brand consist of? ? Let's answer with an example.

26/02/’21 – Brand development is a very topical issue and is part of an approach to business development that goes to the roots of the company and […]
17 November 2020

Success stories and brand strategies: the tailoring tradition in London.

Icons: London and the sartorial tradition. This time I accompany you to discover some of the most prestigious tailors who have been dressing men of greatness for decades […]
28 September 2020

Brand Reputation increasingly passes through the contents told through corporate values.

28/09/’20 – #Communication for many companies is becoming an element of great importance especially in this Covid-19 phase in which many events and many relationships […]
29 July 2020

Brand management, we study the excellent case “Riva” .

29/07/’20 – There are many famous brands that have written history or participated in history, but very few are able to stay […]
20 July 2020

The firm has two options, do like the others or become an icon: accomodatevi nell’Harrods Baccarat Bar.

20/07/’20 – Each company has the goal of success and the desire to create a fascinating story. Be it fashion or food, as well as of […]
29 June 2020

You want to aim for international development? Let's start with the department stores and the strategy to be implemented.

29/06/’20 – If your company is struggling with an international development project, the possible paths are many and each one has characteristics […]