04/06/2024 – A nice example of a sponsorship strategy, it comes from a major player in the market: la holding LVMH. On the occasion of the Olympic and Paralympic Games Paris […]
16/05/2024 – Many collaborations are born with the aim of creating attention around the company and also end up being remembered as a promotional spot or a historical moment […]
4/04/2024 – In Italy we have long breathed values of great impact that lead back to the culture of a population, to the history of places and artistic heritage, a […]
16/11/2023 – Whether it's business, of a corporate group or a territory, to be able to compete effectively on the market and maintain an advantageous positioning […]
6/10/2023 – An extremely interesting and finally very well centered event took place a few days ago at the Auditorium of the Florence Chamber of Commerce. […]
15/05/2023 – When designing a brand strategy, you work on multiple aspects that together create an effect “identity” to be used on the market and ai […]
21/03/2023 – When we talk about brand strategies we have to think of increasingly innovative and innovative development models, in this sense, we just don't mean […]
24/02/2023 – The Made-in-Italy famous all over the world has crossed the decades bringing with it stories, iconography and evidence of an inspired way of life […]