Davide Diurisi

28 September 2020

Brand Reputation increasingly passes through the contents told through corporate values.

28/09/’20 – #Communication for many companies is becoming an element of great importance especially in this Covid-19 phase in which many events and many relationships […]
28 September 2020

A new Co-Branding on the horizon: Gucci & The North Face.

28/09/’20 – The trend continues by several brands in wanting to find new applications of their values ​​and strengths, along the road of […]
29 July 2020

Brand management, we study the excellent case “Riva” .

29/07/’20 – There are many famous brands that have written history or participated in history, but very few are able to stay […]
20 July 2020

The firm has two options, do like the others or become an icon: accomodatevi nell’Harrods Baccarat Bar.

20/07/’20 – Each company has the goal of success and the desire to create a fascinating story. Be it fashion or food, as well as of […]
29 June 2020

You want to aim for international development? Let's start with the department stores and the strategy to be implemented.

29/06/’20 – If your company is struggling with an international development project, the possible paths are many and each one has characteristics […]
8 June 2020

MITO, Club-Atelier.

A new project in a new market phase, for a selection of niche and high value companies. A club is a reserved place, […]
19 May 2020

An interesting Co-Branding: D&G and Donnafugata launch “Rosa”.

Summer and the heat of Sicily are the setting for a new co-branding adventure, among the daring luxury fashion brand designed by Domenico Dolce and […]
25 March 2020

Companies: the risk of stopping – The Martian Strategy –

In 2015 Ridley Scott directs The Martian, a science fiction film starring a very good Matt Demon, based on the novel “Luomo di Marte” di Andy Weir […]
18 March 2020

Which scenario in the coming months for Italian SMEs ?

In this moment of uncertainty mainly due to the consequences of the #coronavirus, to the restrictions and therefore to the slowdown if not in some cases to the stop of consumption, […]