Visionary, the brand of lifestyle eclecticism that makes one of his “values“, It presented a capsule collection designed by Marc Ange choosing the prestigious showcases of Design Miami and Art Basel.
The collection is inspired by the majestic bird from the rich and colorful tail, inspired by recent travels in India born artist and designer who has a vision “barnstormer” the world around, perfectly conjugated with the brand vision Visionary for beauty above all, then for luxury.
The product is thus interpreted as a story and not a simple object, pursuing consistently that corporate positioning resting just sull'eclettismo and the propensity for beauty.
A “lesson” interesting for those who do business and that more should sharpen the brand positioning concept, from which to derive many actions, initiatives, investments, managed in the proper order.
#mito2020
